The niche Accountant who nailed SEO for Amazon businesses
Jason Macdonald of White & Black Chartered Accountants targets eCommerce businesses, primarily Amazon businesses. He dominates SEO for "Accountant for Amazon seller Australia" and similar phrases have him ranking in the top three on Google. He has a relatively low number of high-value clients with a big focus on advisory, as he's become a specialist in this new industry.
“I've never met 50% of my clients. I get enquiries from all over the world – America, the Netherlands, Europe etc, so we meet via Zoom.”